Stand Out & Make an Impact—Sponsor Canterbury’s Winter Worlds

Showcase your brand, support local cycling, and become part of Canterbury’s iconic winter racing series

Winter Worlds thrives thanks to incredible community support, and now there are even more ways for your business to become a visible and valued partner. Sponsor an entire grade or one of our eight exciting race days, and enjoy significant brand exposure and community goodwill throughout the winter racing season.

Grade Sponsorship ($500 per Grade, Entire Series)

Become the exclusive sponsor for one of our Winter Worlds racing grades.
Your business receives consistent and repeated brand visibility throughout the entire series—every time your sponsored grade is mentioned, celebrated, or awarded, your business will take centre stage.

Grades Available:

  • Elite Grade: High-profile riders competing nationally—prime exposure within the cycling community.

  • A Grade: Serious competitors balancing family and career—solid exposure among active, engaged cyclists.

  • B Grade: Strong, experienced riders—trusted brand visibility to a dedicated audience.

  • C Grade: Masters and juniors—a diverse audience combining youth and experience.

  • D Grade: Enthusiastic competitors and developing riders—highly engaged, community-focused riders.

  • Foundations Grade: Supporting new and returning cyclists—ideal for brands promoting wellbeing, community, and fitness.

  • Development Grade (Under 15): The future of cycling—perfect for brands passionate about youth and community growth.

What You Receive:

  • Bib Branding:
    Your logo prominently displayed on every race bib for your sponsored grade, highly visible throughout races and in all photography.

  • Regular Social Media Highlights:
    Consistent mentions and featured posts celebrating your sponsored grade and your business’s support.

  • Podium Recognition:
    Your business highlighted at medal ceremonies, alongside podium and prize announcements.

  • Website Recognition:
    Dedicated sponsor presence on our Winter Worlds website, including direct links and logos.


Race-Day Sponsorship ($300 per Race)

Sponsor a specific Winter Worlds race day, aligning your brand with the excitement and community spirit of a local racing tradition.

What You Receive:

  • Race Naming Rights:
    Your business featured as the official title sponsor of your chosen event.
  • Event-Day Branding:
    Prominent logo placement at registration and finish areas, podium backdrop, and during the pre-race briefing.
  • Social Media Shout-Outs:
    Dedicated posts promoting your business and involvement on race week.
  • Website and Event Communications:
    Your logo and business details featured prominently in race updates and communications leading up to your sponsored race.

Why Sponsor Winter Worlds?


Supporting Winter Worlds aligns your brand with community health, fitness, and positive local engagement, creating genuine connections and goodwill with riders, supporters, and families throughout Canterbury.


Act Now:
Spaces are limited—reach out today to secure your preferred grade or race-day sponsorship, and let's discuss how we can further showcase your business in this celebrated cycling series.